We provide solutions in crucial business areas for today’s ever-changing markets:
Communications
Master the art of impactful communication to connect with your team and your audience.
Talent + Executive Coaching
Tailored coaching to elevate leadership presence, confidence, and clarity in every interaction.
Our AI-driven tools turn proprietary consumer intelligence and your inputs into on-brand strategy briefs and written comms.
Unleash content creation with Collaborator Publisher.
Where audience intelligence meets impact
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Get ahead with unparalleled consumer insights and strategic activation.
Propel your business forward with AD.VANTAGE
Crack the code to audience engagement with eDNA
Transform your brand’s engagement and drive growth with emotional Insights
Transform your brand’s inclusivity with DiversityLens
Unlock cultural insights to shape your brand’s strategy
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
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At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
We provide solutions in crucial business areas for today’s ever-changing markets:
Communications
Master the art of impactful communication to connect with your team and your audience.
Talent + Executive Coaching
Tailored coaching to elevate leadership presence, confidence, and clarity in every interaction.
Our AI-driven tools turn proprietary consumer intelligence and your inputs into on-brand strategy briefs and written comms.
Unleash content creation with Collaborator Publisher.
Where audience intelligence meets impact
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Get ahead with unparalleled consumer insights and strategic activation.
Propel your business forward with AD.VANTAGE
Crack the code to audience engagement with eDNA
Transform your brand’s engagement and drive growth with emotional Insights
Transform your brand’s inclusivity with DiversityLens
Unlock cultural insights to shape your brand’s strategy
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
"*" indicates required fields
At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
We provide solutions in crucial business areas for today’s ever-changing markets:
Communications
Master the art of impactful communication to connect with your team and your audience.
Talent + Executive Coaching
Tailored coaching to elevate leadership presence, confidence, and clarity in every interaction.
Our AI-driven tools turn proprietary consumer intelligence and your inputs into on-brand strategy briefs and written comms.
Unleash content creation with Collaborator Publisher.
Where audience intelligence meets impact
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Get ahead with unparalleled consumer insights and strategic activation.
Propel your business forward with AD.VANTAGE
Crack the code to audience engagement with eDNA
Transform your brand’s engagement and drive growth with emotional Insights
Transform your brand’s inclusivity with DiversityLens
Unlock cultural insights to shape your brand’s strategy
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
"*" indicates required fields
At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
We provide solutions in crucial business areas for today’s ever-changing markets:
Communications
Master the art of impactful communication to connect with your team and your audience.
Talent + Executive Coaching
Tailored coaching to elevate leadership presence, confidence, and clarity in every interaction.
Our AI-driven tools turn proprietary consumer intelligence and your inputs into on-brand strategy briefs and written comms.
Unleash content creation with Collaborator Publisher.
Where audience intelligence meets impact
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Get ahead with unparalleled consumer insights and strategic activation.
Propel your business forward with AD.VANTAGE
Crack the code to audience engagement with eDNA
Transform your brand’s engagement and drive growth with emotional Insights
Transform your brand’s inclusivity with DiversityLens
Unlock cultural insights to shape your brand’s strategy
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
"*" indicates required fields
At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
Review based on a national syndicated rating report for the week ending January 5.
Entertainment magazines were on fire in the frame ending January 5 as ratings for the shows surged with lavish preview coverage of the gala 77th Annual Golden Globe Awards.
At the head of the class Entertainment Tonight (2.5 live plus same day national Nielsen, up 19% from the week before), which marked a milestone 10,000 shows on January 10, jumped into a tie with corporate sibling Inside Edition (2.5, up 4%).
The award for the largest weekly ratings increase went to Access Hollywood (1.4, up 27%), which went all out with extensive reporting on the Tinseltown event.
Extra (0.9, up 13%) tied TMZ (0.9, unchanged) and did extraordinarily well considering that the strip, which is hosted by the popular Billy Bush, was preempted nearly 30 times in the top 50 markets by New Year’s specials and college football. Also worthy of note was Daily Mail TV (0.8, up 14%), which grew by double digits.
Live with Kelly and Ryan (2.1, down 5%), airing reruns and repacks every day, was the talk show leader for the third time in six weeks as usual category topper Dr. Phil (1.9, up 6%) was completely in repeats for a second straight week. Ellen DeGeneres (1.6, unchanged) was third.
The queen of daytime was Judge Judy (5.6, up 4%), which was almost entirely in reruns but still scored ratings that matched all of the top three talkers added together and dominated the court shows for an eye-popping 1,215 weeks in a row.
On the rookie front, The Kelly Clarkson Show (1.3, up 8%) notched its 17th consecutive first place finish even though it aired four days of repeats. Newcomer “Clarkson” also ranked as the number four talker overall, only narrowly behind the long-running “Ellen” at a 1.6. The other big freshman Tamron Hall (0.9, unchanged) mushroomed 67% in the advertiser desired W25-54 age group to a new season high 0.5 demo rating despite featuring previously aired episodes all week.