Election returns outvote most of syndication
Review based on a national syndicated rating report for the week ending November 1, 2020. Most syndicated shows were blown out by massive preemptions for election coverage in the session ending November 8….
“Judge Judy” rules syndication in big week for court shows
Review based on a national syndicated rating report for the week ending November 1, 2020. Court shows were the hottest genre in the Halloween week session ending November 1 with ratings monster Judge…
Magid knows consumer behavior – morning newscast habits
Since the onset of the COVID-19 pandemic, consumer behavior has changed, affecting what news people want, when they want it and on which device they’ll use to consume it. Marissa Nelson shares her…
Big talkers see large increases, “Tamron Hall” soars 29%
Review based on a national syndicated rating report for the week ending October 25, 2020. Sophomore Tamron Hall (new season high 0.9 live plus same day national Nielsen rating, up 29% from the week before)…
Magid knows content innovation – Hollywood and short-form video
With streaming behaviors strengthened in the wake of Covid-19, the failure of Quibi has captured the attention of the industry. As we look toward the future and wrapping up 2020 — one of the most…
Cannabis market lighting up
The heated presidential race isn’t the only big-ticket item on the ballot this year – six states will also be voting on the legalization of cannabis, both for recreational or “adult-use” and medical…
“Kelly Clarkson” is sole talker moving up as Barrett hearings hinder gabfests
Review based on a national syndicated rating report for the week ending October 18, 2020. Powerhouse sophomore Kelly Clarkson (0.9 live plus same day national Nielsen rating, up 13% from the week before)…
COVID-19 Recovery: How Hotels Can Reestablish Brand Trust
This commentary piece originally appeared on Hotel Online. Fall is in full swing and as businesses continue to face myriad challenges related to COVID-19 and economic downturn, brand trust continues to…
“Drew Barrymore” blossoms 20% in fourth week
Review based on a national syndicated rating report for the week ending October 11, 2020. In its fourth week on the air rookie talker Drew Barrymore (0.6 live plus same day national Nielsen rating, up 20%…
“Live with Kelly and Ryan” retakes talk lead in preemption plagued week
Review based on a national syndicated rating report for the week ending October 4, 2020. A crushing schedule of baseball playoff games and blanket news coverage of President Trump’s trip to the Walter…