From Insights to Impact: How Radio Milwaukee’s Research Led to a $2.25M Donation
Radio Milwaukee, a station committed to breaking down barriers and bringing people together, celebrated its 15th anniversary in 2023. With this milestone, Radio Milwaukee wanted to keep growing by deepening…
Regaining Market Leadership with Data-Driven Sports Event Coverage
In a post-Covid world, a major broadcaster sought to revitalize the excitement surrounding their multi-week global sports event by leveraging their streaming platform and rekindling fan passion. With changing…
How new sports streaming strategy is winning over advertisers
As a streaming company sought to expand its sports content offerings, the challenge was clear: how could they position themselves as the ultimate destination for sports streaming, and why should advertisers…
Cracking the code: how social media platforms can attract and retain gamers
In today’s hyper-competitive social media landscape, attracting and retaining gamers is no easy task. A popular social media company recognized the need to better understand how gaming communities interact…
Launching a platform: how Magid helped build a premiere streaming service
Launching a new streaming service in a crowded market is no small feat, but our client managed to stand out thanks to a strategic partnership with Magid. From the very beginning, Magid played a critical role…
Prioritizing health education: how maxdiff analysis transformed medical care offerings
In the ever-evolving field of healthcare, understanding what consumers value most in health education and management is crucial. A leading medical care provider recognized the need to refine its offerings,…
Insurance brand fuels growth with strategic insights
In the competitive world of property and casualty insurance, standing out is essential. One of the largest insurers in the U.S. sought to accelerate growth by zeroing in on what mattered most to their key…
Redefining sleep: enhancing user experience in a leading sleep-tracking app
A leading mattress and sleep technology company recognized the need to elevate the user experience of its sleep-tracking app. As users increasingly sought personalized features, the company saw an opportunity…
Elevating local TV sales teams to new heights
In today’s competitive media landscape, local TV stations face increasing pressure to prove their value to advertisers. For the stations that partnered with Magid, standing out required more than just…
Transforming a mattress brand’s identity
In an increasingly competitive retail environment, a prominent regional furniture and mattress retailer faced several pressing challenges: the rise of agile competitors, shifts in online shopping behaviors,…
