“Judge Judy” and “Hot Bench” are highest rated daytime strips for second week

Review based on a national syndicated rating report for the week ending June 21. Apparently viewers didn’t mind that Judge Judy (three-week high 5.7 live plus same day national Nielsen rating, up 8% from…
Remote working » COVID-19 causes cultural shift in local media organizations

The COVID-19 outbreak forced broadcasters in every market to significantly change workflow, overnight. While some systems were already in place, no station was fully prepared to implement remote working…
“Clarkson” clicks for 25% increase as several daytime strips climb

Review based on a national syndicated rating report for the week ending June 14. Although syndicated television viewing fell to its lowest level of the year in the session ending June 14 while preemptions for…
Magazines Outperform in Week Marked by Protests and Pandemic

Entertainment newsmagazines were especially immune to a ton of preemptions for coverage of the coronavirus pandemic as well as protests and memorial services for George Floyd across the country, which…
Protests and Pandemic Sinks Syndication Ratings in Holiday Week

Widespread rating declines slammed syndicated shows in the Memorial Day week ending May 31 due to preemptions for breaking news of the George Floyd protests and the novel coronavirus pandemic. There were a…
“Dr Phil” Tops Talk with Fourth Straight Week of Rising Ratings

Although preemptions due to news of the coronavirus prevented most shows from improving in the session ending May 24, Dr Phil (nine-week high 2.3 live plus same day national Nielsen rating, up 5% from the…
Sales Leadership during COVID-19

Finding wins in uncertain times Over the last 60 years, Magid has worked with hundreds of sales teams across the country and around the world to help them drive improved performance. That work, with teams…
Movies at home » reimagining the opening weekend

With many theaters still closed across the country in the wake of COVID-19, Magid’s Mike Bloxham looks at how the entertainment industry could reimagine the opening weekend with Magid consumer insights…
Magid COVID-19 GME Consumer Pulse Insights | Infographics

Throughout the coronavirus pandemic, Magid has provided valuable insights on consumer behaviors and attitudes across the media landscape. By clicking on any visual below, you can simply download that…
“Dr Phil” Hits Eight-Week High and Reclaims First Place in Talk

Dr Phil (eight-week high 2.2 live plus same day national Nielsen rating, up 10% from the week before) shrugged off the COVID-19 pandemic preemptions that stymied most of syndication and rose to the top of…