Introducing:
The definitive segmentation toolkit for streaming video audiences
Through its ongoing measurement and modeling of service- and market-level metrics, SubScape® captures audience attitudes, behaviors, and other value drivers to help you understand, predict, and manage churn and retention to increase revenues and drive business growth. And with our partnership with Claritas, these SubScape segments are available now. No new tech spend or integration work is required on your first-party datasets.
Not all subscribers are created equal
SubScape® transforms churn management by optimizing subscription profiles to drive predictable and profitable growth. In partnership with Claritas, SubScape delivers unparalleled data-driven insights that help you stay ahead in a competitive market.
SubScape reduces churn by identifying the key factors driving cancellations and providing actionable strategies to keep subscribers engaged. It enhances your competitive positioning with comprehensive market insights, ensuring you outpace competitors. SubScape also optimizes content investments by using AI-driven simulations to maximize ROI and guide cost-efficient strategies.
With predictive analytics, SubScape anticipates market changes and subscriber behaviors, helping you stay ahead of trends. Additionally, it improves retention strategies by offering deep insights into subscriber preferences, enabling you to develop targeted plans to retain your most valuable customers.
Operational excellence through subscriber insights
Comprehensive Metrics
SubScape measures key variables predicting engagement and retention. These metrics include audience attitudes, behaviors, and other value drivers that impact subscriber loyalty.
Market Performance Tracking
Monitor market share and subscriber trends with real-time data. SubScape provides detailed insights into market performance, helping you make informed decisions.
Predictive Modeling
AI-driven simulations forecast subscriber trends and content performance. SubScape helps you anticipate changes and adjust strategies accordingly.
Custom Dashboards
Access a dynamic dashboard for continuous data analysis. SubScape offers real-time insights into subscriber behavior and market trends.
Expert Consultation
Benefit from ongoing workshops and consulting sessions. SubScape’s expert support helps you put insights into action and optimize your subscription strategies.
Drive higher ARPU marketing campaigns with SubScape Segments in Claritas
Immediate Integration with the Power of Claritas
We teamed up with Claritas to make our SubScape segments available immediately. No integration work is required. No first-party datasets are needed. With Claritas, the benefits are at your fingertips right away.
Targeted Marketing Campaigns
Gain detailed insights into subscriber behavior and preferences. SubScape helps you create targeted strategies that drive engagement and reduce churn.
Enhanced Targeting and Engagement with Comprehensive Data
Improve your marketing and retention strategies with precise targeting. SubScape helps you connect with high-value subscribers in meaningful ways by giving you access to detailed profiling and predictive analytics that inform business decisions.
Real-Time Data Access
Continuous access to updated consumer insights and audience data. SubScape provides real-time data for precise targeting and strategy adjustments.
Expert Support
Leverage Magid’s expertise and support to get the most out of SubScape. Our team is here to help you turn insights into action, driving your business growth.
By integrating SubScape into your strategy, you unlock the potential of subscriber insights to drive engagement, differentiation, and growth. Discover how SubScape can transform your approach and elevate your business.
Acquire, retain, and delight your subscriber base
Harness the power of SubScape to improve efficiency and performance across VOD KPIs.
Schedule a free demo
Free
In a brief overview with one of our experts, you’ll see the breadth and depth of SubScape and learn how it provides transformative solutions for your business growth and development.
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