linkedin twitter facebook instagram linkedin twitter facebook instagram arrow icon-back arrow-left arrow-right square-grid close
Magid Mentions: Global Media & Entertainment September 2019 Issue

Magid Mentions: Global Media & Entertainment September 2019 Issue

Below is our September 2019 Magid Mentions: Global Media & Entertainment issue. Join hundreds of other media and entertainment leaders – click below and become a subscriber today!


Complimentary report
The shifting media landscape » cord cutting, sports betting, smart speakers and more

Last week, Magid’s Bill Bird, Managing Director, Strategic Consulting, presented at the prestigious Goldman Sachs Communacopia conference.

Bird’s presentation provides an unprecedented look at the future through the behaviors of our newest media generation, 8-to-12-year-olds, while also examining the shifting demographics of key media consumption over time and what that trajectory tells us about the future.

We’re making this presentation available to subscribers of Magid Mentions: Global Media & Entertainment. » Download your copy

2-minute read
Gaming expert Mike Salmon joins Magid
“There is growing recognition by traditional media and entertainment players that we are all competing for consumers’ finite on-screen attention,” says Mike Salmon, Senior Vice President, Gaming and Esports.

“Gaming is driving broader entertainment culture while esports deliver full stadium crowds invested in the sport of gaming. It’s no longer an adjacent space – it’s part of the entertainment ecosystem.”

Salmon brings 25 years of industry experience to his role at Magid, including his time as Director of Research and Planning for publisher 2K Games.

» Read the announcement

5-minute read
‘Grace and Frankie’ Ending after 7 Seasons is a Sign of the Streaming Times
“We’ve become a society of video velociraptors, voraciously consuming our favorite shows on any screen available to us at all hours of the day and night seven days a week,” said Magid’s Mike Bloxham in speaking with Forbes on the show’s end.

“The challenge of attracting and retaining commercially viable audiences is becoming harder than ever.” » Continue

What’s coming up »


What challenges are you facing today?

We’re ready to deliver insights and move your organization forward.