Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Propel your business forward with AD.VANTAGE AI
Transform your brand’s engagement and drive growth with emotional Insights
Unleash journalism with CollaboratorAI newsroom
Where audience intelligence meets impact
Unlock cultural insights to shape your brand’s strategy
Transform your brand’s inclusivity with DiversityLens
Crack the code to audience engagement with eDNA
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
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At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Propel your business forward with AD.VANTAGE AI
Transform your brand’s engagement and drive growth with emotional Insights
Unleash journalism with CollaboratorAI newsroom
Where audience intelligence meets impact
Unlock cultural insights to shape your brand’s strategy
Transform your brand’s inclusivity with DiversityLens
Crack the code to audience engagement with eDNA
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
"*" indicates required fields
At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Propel your business forward with AD.VANTAGE AI
Transform your brand’s engagement and drive growth with emotional Insights
Unleash journalism with CollaboratorAI newsroom
Where audience intelligence meets impact
Unlock cultural insights to shape your brand’s strategy
Transform your brand’s inclusivity with DiversityLens
Crack the code to audience engagement with eDNA
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
"*" indicates required fields
At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
Our comprehensive suite of products combines unparalleled consumer intelligence and advanced data expertise with strategy and activation, ensuring you’re always a step ahead of the competition.
Propel your business forward with AD.VANTAGE AI
Transform your brand’s engagement and drive growth with emotional Insights
Unleash journalism with CollaboratorAI newsroom
Where audience intelligence meets impact
Unlock cultural insights to shape your brand’s strategy
Transform your brand’s inclusivity with DiversityLens
Crack the code to audience engagement with eDNA
The definitive segmentation and audience toolkit for streaming video
Never miss a beat!
"*" indicates required fields
"*" indicates required fields
"*" indicates required fields
At Magid, we know what makes people tick and how to harness that to drive business growth. By deeply understanding human behavior, we aspire to transform the consumer experience and pave the way for a future where businesses thrive through genuine connection.
Magid’s Debby Ruth joins emerging tech leaders to help attendees get ready for the next technological wave
NEW YORK, April 24, 2019 – The Advertising Research Foundation has tapped Debby Ruth, SVP, Global Media & Entertainment at Magid to join an upcoming Salon Series event, titled Emerging Tech – The 5G Evolution and How it Will Supercharge AI.
As the promise of 5G becomes a reality, major players are beginning to roll out services and products. The explosion of 5G will create both opportunities and challenges, and this panel aims to discuss:
The event will also feature a live Teachable Machine demo led by Google. Teachable Machine is an experiment that makes it easier for anyone to start exploring how machine learning works.
ARF Salon Series: Emerging Tech – The 5G Evolution and How it Will Supercharge AI
May 9, 2019
5:00-7:00 p.m.
@The ARF, New York, NY
Speakers
Visit the ARF event page for information.
Debby Ruth, Senior Vice President, Global Media & Entertainment
Ruth is a strategy, marketing and innovation agent who delves into the rapidly changing media landscape where technology and media intersect and create disruption. As Senior Vice President, Global Media and Entertainment at Magid, she helps clients define business strategy, develop new products and content, and redefine and reenergize brands in the midst of chaos—all with a consumer-centric mindset.
Prior to Magid, Debby was a thought leader in the cable television industry spanning distribution, content, technology, and advertising sales. She led marketing at Cox Enterprises and was on the front lines marketing to consumers at Time Warner. Her early career included work in the music industry, at the Steppenwolf Theatre Company, and at advertising agencies. She earned a B.A. in Communications from Pennsylvania State University, and an MBA from The Robinson College of Business at Georgia State University.
About Magid
Magid is a consumer-centered business strategy company delivering courageous thinking that shapes better experiences, products and services. Since 1957, thousands of local and global brands in over 40 countries have engaged the firm for bold ideas that have helped achieve innovation and success. The Magid team is passionately curious and driven by the pursuit of improving human experiences with every engagement.
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