Magazines Make Monster Moves with Oscar Coverage

Review based on a national syndicated rating report for the week ending April 3, 2022.

Following the slap heard around the world at the 94^th Academy Awards, the major magazines clocked double digit improvement with their next-day coverage in the session ending April 3.

Inside Edition (2.4 live plus same day national Nielsen rating, up 20% from the week before) and Entertainment Tonight (8-week high 2.3, up 28%) were the biggest winners. ET was the No. 1 magazine overall for its Oscar recap reporting, skyrocketing 56% to a category best single-day 2.8 for its coverage on March 28.

Also getting big Nielsen marks were red carpet favorites Extra (season high 0.7, up 17%), which swelled 33% for its next day Oscar coverage and Access Hollywood, which shot up 13% on the 28^th.

In daytime syndication, Live with Kelly and Ryan (1.8, up 13%) went right through the roof with a 31% increase to a single-day 2.1 for its annual “After Oscars Show” and led the talkers for the fourth week in a row.

Dr. Phil (1.7, up 13%) was a close second, followed by Kelly Clarkson (0.9, up 13%).

Compared to last year at this time “Live” was up 13%, “Phil” improved 6% while “Clarkson” increased 13%. Top shelf talker Ellen DeGeneres, in its 19^th and final season, also grew 13% year to year to a 0.9 despite being partially preempted by breaking news in numerous markets.

Access game shows were led by Jeopardy (5.6, up 10%) for the first time in three weeks. Family Feud (5.3, up 2%) was next in line.

Among courtroom proceedings the Nielsen verdict went to Judge Judy (4.8, up 7%), which also decreed a 4% gain over the same week last year. Hot Bench (1.5, up 7%) was the clear number two in the category, while People’s Court (0.8, up 14%) held on for third.