Parsing through VR and AR Trends from CES 2018
When attending a show as massive as CES, it can be difficult to come out the end and properly digest everything that you just witnessed. Sometimes it can be helpful to find someone else who went through a…
Is Amazon Go a model for retail of the future?
Amazon Go opens its doors to the public, but are consumers ready? (Amazon) Amazon Go opened its doors to the public last week and as promised, there were no cashiers or registers. Instead, items are…
Augmented reality transports us into the future of film and TV
Since the dawn of cinema, films and TV shows have allowed us to be transported to other worlds and other times, where we can see dinosaurs come to life or watch an astronaut’s flight to the moon and…
Is Lidl still a major threat for American grocers?
In 2016, with the Great Recession well in the rear view, retailers were in various stages of pondering dramatic changes to combat Amazon, which, amid growth in its marketplace, fulfillment network and…
Starbucks Cashless Payments Will Have Ripple Effect For Brands
When Starbucks announced the launch of its first cashless location, it didn’t just make headlines on the merit of its innovation. The rise of cashless payments has also created a data gold rush for…
Amazon updates monthly Prime subscription rates
Amazon updated its monthly Prime subscription rates while leaving the annual subscription rate untouched. Matt Sargent discusses Amazon’s strategy targeting lower-income consumers and potential…
ABC and Accenture Strategy Discover the Secret of Sales ROI
One of the more challenging aspects of advertising sales is calculating ROI. This is made even more complex with the proliferation of content platforms and consumer devices. What really contributes to sales…
7 trends that will disrupt and define retail in 2018
It’s been a tumultuous time for retail, and 2017 has set records — a lot of them to the negative with store closings, bankruptcies and CEO departures filling up the news feed. There have also…
Advertise Authentic Experiences to Drive Shoppers to Your Dealership
Magid expert, Bill Day, explains the significance of our research regarding automotive brands that could adopt strategies focused on the customer experience to increase future success. Plan to adopt…
Bloomberg Markets: Bitcoin Growing Pains
Bloomberg Markets with Carol Massar and Cory Johnson. GUESTS: Alexander Kravets Founder XTrade Discussing Friday’s plunge in Bitcoin with Stephen Gandel, Bloomberg Gadfly Equity Markets Columnist….