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COVID-19 concerns, behaviors and media consumption

COVID-19 concerns, behaviors and media consumption

Week 2

Magid’s Mike Bloxham continues to provide insights on new data around consumer concerns, and rapidly changing behaviors and media consumption in the wake of the coronavirus. Attitudes, in particular feelings around isolation and loneliness, are changing — and behaviors are corresponding in turn with continued increases in streaming and video chat.

WEEK 1

Magid’s Mike Bloxham recently shared insights on cord cutting – and the drivers of this behavior – from a recent consumer tracker in the wake of the coronavirus.

In this video, Mike takes another look at Magid’s new data – this time diving into consumer concerns, and rapidly changing behaviors and media consumption in this environment.

 

 

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