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Solution Specific

Complex challenges require a more robust mix of methodologies and expertise. We are a powerful team of business strategists, researchers and data scientists focused on delivering the insights required to grow your business.

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Solution Sets

Customer Journey
Packaging: Our expert team blends a tried-and-true process alongside a tailored understanding of your unique issues for a fully customized solution that includes understanding existing packaging equities, exploring new territories, assessing package design nuances, and validating a path forward. » Learn more
Brand Development
Concept Testing
Rapid Prototyping and Concept Development
Moms and Kids: Magid knows kids. That’s because we’re continuously in field with kids and parents of all ages, backgrounds, and interests, and have conducted hundreds of kid-focused research projects. This allows us to know what is new and happening in kids’ rapidly evolving worlds and offer a deep understanding of kids and families across all phases of research. » Learn more
Advertising Performance: Magid Advertising Performance (MAP) brings the power of our research insights and deep industry expertise into the hands of local advertisers in markets across the country. We work with our broadcast partners to realign their advertising client’s marketing strategies and hone their messaging to make every dollar they spend work harder.

What challenges are you facing today?

We’re ready to deliver product optimization and development insights and move your organization forward.