NEW YORK, March 28, 2022 – Magid announced today that Executive Vice President Jill Rosengard Hill will join clients Lauren Zweifler and Dana Sparber of NBCU at the ARF’s AUDIENCExSCIENCE conference to talk about creating a Path Forward – an actionable playbook for advertisers to address diversity, equity, and inclusion in a multicultural world.
The virtual AUDIENCExSCIENCE conference takes place April 12-14. The session will be held on April 13 as part of a track on Diversity in Advertising taking place 12:25-1:40 p.m. ET. After the session, Hill, Zweifler and Sparber will participate in a panel Q&A session with other presenters from the same track.
Path Forward: Identity, Representation & Authenticity
An actionable playbook for advertisers to address diversity, equity, and inclusion in a multicultural world.
Jill Rosengard Hill – EVP, Global Media & Entertainment, Magid
Lauren Zweifler – SVP, Insights & Research, NBCUniversal
Dana Sparber – VP, Insights & Research, NBCUniversal
All tracks and discussions will be available on demand. For more information on the event, please visit the ARF conference website.
Magid is a consumer-centered business strategy company delivering courageous thinking that shapes better experiences, products and services. Since 1957, thousands of local and global brands in over 40 countries have engaged the firm for bold ideas that have helped achieve innovation and success. The Magid team is passionately curious and driven by the pursuit of improving human experiences with every engagement.