Magid in the Press

As a recognized thought leader in media, marketing, and communications, Frank N. Magid Associates is frequently sought after to share our unique insights and perspective with major US and international news outlets including The New York Times, The Wall Street Journal, NPR, Silicon Alley Insider, Ad Age, Broadcasting & Cable, The Los Angeles Times, MediaPost, and United Press International, among other news sources.

Monday, July 1, 2013

The Tribune Company, known for its newspapers but moving steadily toward television, accelerated its transformation into a broadcasting company on Monday when it agreed to pay $2.7 billion for 19 local stations from Scranton to Salt Lake City.

The deal nearly doubles the company’s television footprint across the country, giving it one of the largest groups of local affiliates in the United States.

Monday, June 10, 2013

More people are regularly playing games on their smartphones and tablets than on gaming consoles such as Microsoft's Xbox or Sony's Playstation, a new study has found.

Sunday, June 9, 2013

The love affair between Americans and their tablets and smartphones shows no sign of abating.

More than four out of 10 (44%) now own a tablet computer, up from 30% last year, according to a new survey from Frank N. Magid Associates. Ownership is even higher, at 54%, among those ages 18 to 34.

Monday, May 20, 2013

Deborah Turness, a former top TV news editor in Britain, will take over as NBC News president in August, at a time when it is looking to turn around the fortunes of its news division.