Magid in the Press

As a recognized thought leader in media, marketing, and communications, Frank N. Magid Associates is frequently sought after to share our unique insights and perspective with major US and international news outlets including The New York Times, The Wall Street Journal, NPR, Silicon Alley Insider, Ad Age, Broadcasting & Cable, The Los Angeles Times, MediaPost, and United Press International, among other news sources.

Tuesday, October 15, 2013

There is an ongoing fundamental change in how Americans think about and consume media, largely due to the rapidly growing number of consumers who have adopted smartphones and tablets in a relatively short amount of time.

Friday, July 12, 2013

Frank N. Magid Associates, a media and entertainment research firm, has released a new study concerning mobile games.

Monday, July 1, 2013

The Tribune Company, known for its newspapers but moving steadily toward television, accelerated its transformation into a broadcasting company on Monday when it agreed to pay $2.7 billion for 19 local stations from Scranton to Salt Lake City.

The deal nearly doubles the company’s television footprint across the country, giving it one of the largest groups of local affiliates in the United States.

Monday, June 10, 2013

More people are regularly playing games on their smartphones and tablets than on gaming consoles such as Microsoft's Xbox or Sony's Playstation, a new study has found.